Head of Marketing, EVONA
We need to hold each other up and push us through every challenge, so we can reach further.
WHAT DO YOU DO?
EVONA are a specialist recruitment consultant. That means they help the space industry grow by helping companies find staff and helping people find jobs. It's my job to help companies and job seekers find out about EVONA.
WHY DID YOU CHOOSE THIS FIELD?
I've always been fascinated by space but my career took me down a different path. I did a degree in Marketing and worked in the live entertainment industry for over a decade as a Marketing Manager for a live entertainment listing website.
As my love of analytics, digital marketing, website architecture grew, I made the move to become a head of marketing at a specialist space head hunting firm.
I still get to do something I love (digital marketing) but for a company so rooted in STEM progression.
WHAT DO YOU LOOK AT & THINK, "I WISH YOUNGER ME WOULD HAVE KNOWN THIS WAS POSSIBLE?"
I wish younger me had been more exposed to digital marketing at degree level. When I graduated the digital marketer was just emerging. Websites were just becoming big business, but the world of marketing websites was still incredibly vague and new.
Younger me didn't know it was necessary to have an understanding of websites to the depth necessary to be a successful marketer of a company with a website central to its business. I wish I'd spent more time learning about code, search engines and the www as a whole.
I also think it's essential to have strong analytical and maths skills to be good at what I do, so perhaps I'd have studied them more!
WHY DO YOU LOVE WORKING IN STEM?
I work on the periphery of STEM - I work with companies that STEM is core to; but it's inspirational. It's changing the world as we live it and though I have a very small part, every part is important.
BEST ADVICE FOR NEXT GENERATION?
Don't ever let anyone tell you you can't do something because of your gender.
INSPO / FUN FACT
“All the art of living lies in a fine mingling of letting go and holding on.” - Henry Ellis